Work

I design digital products with a focus on mobile experiences, design systems, and making complex things simple. I've worked across startups, large enterprises, and agencies, designing for agriculture technology, energy, healthcare, and consumer products. Check out some of my recent work below.

Portal Thermaculture

Product Design B2B + B2C Reporting & Analytics Admin Tools Booking Experience Stakeholder Alignment

Overview

Portal Thermaculture is a membership-based wellness company offering contrast therapy and sauna experiences. I led product design as they moved off a limiting third-party platform and built a custom product to support their brand, operations, and long-term growth.

Full Case Study

Simplot Weather

Product Design Native Mobile (iOS) Data Visualization Agriculture Technology 0-1 Product

Overview

I designed a native mobile weather app for agronomists that delivers hyper-localized conditions using Simplot's network of field weather stations. Users can save and monitor specific locations to track real-time temperature, precipitation, wind speed, humidity, and UV levels at their exact fields.

Full Case Study

Ikon Pass

Product Design E-commerce Checkout Optimization User Research B2C

Overview

I worked with Ikon Pass to explore improvements to their e-commerce checkout flow, focusing on pass upgrades and complex family booking scenarios. Over a one-month engagement, I developed and tested prototypes that streamlined multi-user purchase paths and simplified upgrade decision-making.

SmartEV Rewards

Product Design B2B + B2C Data Visualization Responsive Web Brand Design

Overview

I designed experiences for two utility EV charging programs aimed at shifting behavior away from peak grid demand. The work included enrollment flows, participant dashboards, and utility manager tools for tracking and measuring program effectiveness.

Full Case Study

Generac Grid Services

Product Design B2B SaaS Design Systems Energy Infrastructure IoT

Overview

I led UX design for Concerto, a proprietary smart grid platform that enables utility operators to manage virtual power plants by controlling distributed assets like smart thermostats and water heaters. The system aggregates thousands of IoT-connected devices to reduce grid demand during peak times, requiring a specialized interface for high-stakes utility operations.

Nutrien Ag Solutions

Product Design Native Mobile Design Systems E-commerce Agriculture Technology

Overview

Nutrien is one of the world's leading agricultural technology companies. I was part of a large digital product team with dozens of designers and developers, where I led design on a native mobile e-commerce app and took on design system leadership during a major platform transition.